Digital marketer portfolioOpen for senior marketing roles and retained consulting
Growth strategywith campaign-proof clarity.
I build growth systems that connect paid media, content, email, and CRO into one measurable acquisition engine.
Paid acquisitionLifecycle marketingCRO systems
Maya Kareem
Digital Marketing Strategist • Dubai, UAE
Launch sprintAED 420krevenue in 14 days
Full-funnel strategyPaid • CRM • CRO • Content
What this portfolio shows
Results first. Story second. Noise never.
Over 8 years leading performance campaigns for B2B SaaS, ecommerce, and lifestyle brands across the GCC. My work blends sharp messaging, disciplined experimentation, and executive-friendly reporting.
Performance Media
Meta, Google, TikTok, and LinkedIn systems optimized around margin, not vanity CTR.
Campaign structures are built around budget agility, creative fatigue monitoring, and fast signal collection.Content Systems
Editorial angles, landing copy, and creator assets designed to move cold traffic into action.
I bridge paid media and brand voice so every asset works both as acquisition creative and conversion support.Lifecycle Growth
Email, CRM, and remarketing journeys that turn first-touch demand into repeat revenue.
Retention work focuses on welcome journeys, abandoned interest recovery, upsell timing, and reporting clarity.Selected work
Campaigns that look premium and read like proof.
Each case study is framed around commercial movement: acquisition quality, conversion efficiency, and the creative decisions behind the lift.
Beauty & wellness+162% booked consultations in 90 days
Glow Clinic Repositioning
Rebuilt the full acquisition funnel around treatment-specific landing pages, trust-led creative, and WhatsApp-first conversion flows.
Cut lead-to-booking friction by simplifying ad-to-chat handoff and tightening treatment segmentation.
- Meta lead funnels
- Localized Arabic/English copy
- Offer testing + CRO
B2B software41% lift in demo-to-opportunity rate
SaaS Demo Engine
Unified paid search, founder-led LinkedIn, and nurture email into a single reporting loop focused on pipeline quality.
Reduced wasted MQL volume by scoring harder on intent and surfacing sales feedback into media decisions.
- Intent keyword architecture
- Narrative landing pages
- HubSpot lifecycle automation
Fashion ecommerceAED 1.2M launch revenue with 5.9x ROAS
Retail Collection Launch
Built a creator-seeding and retargeting sprint that paired editorial product drops with high-frequency paid refreshes.
Kept launch momentum high through staggered product storytelling and daily creative rotation windows.
- UGC briefing kits
- Launch-week automation
- Merchandising insight loops
Channel snapshot
A marketer dashboard translated into a portfolio experience.
Instead of generic resume blocks, this template uses channel weight, tooling, and operating rhythm to communicate seniority fast on mobile and desktop.
Paid Social
Primary acquisition engine
Best for offer validation and high-volume audience learning
42%
Search + SEO
High-intent capture
Strongest quality layer for bottom-funnel demand and branded expansion
27%
Email / CRM
Retention and upsell
Where list hygiene, segmentation, and timing create compounding value
19%
Partnerships
Brand trust + referrals
Used to widen credibility and lower paid pressure during launches
12%
GA4 • Looker Studio • Hotjar • Ahrefs
Meta Ads • Google Ads • Klaviyo • HubSpot
Figma • Notion • Shopify • Webflow
GA4Looker StudioMeta AdsGoogle AdsHubSpotKlaviyoHotjarFigmaNotionAhrefsShopifyWebflow
How Maya works
Clear process, measurable rhythm, executive-ready communication.
Audit the signal
I start by finding where the brand already earns attention, where spend leaks, and where message-market fit breaks down.
Channel audit, funnel friction map, quick-win prioritiesShape the story
Offers, angles, and landing journeys are rebuilt around buyer hesitation, not internal assumptions.
Creative territory, offer narrative, page and CRM directionScale with evidence
Weekly tests, cleaner attribution, and channel-specific dashboards keep the growth plan defensible.
Test calendar, reporting cadence, scale and retention roadmap“Maya brought structure to a very noisy growth setup. Within weeks, our reports finally matched real business outcomes.”
“She understands both creative and numbers, which is rare. The team trusted her because every recommendation came with context.”
Let's connect
Built for marketers who need to look strategic, current, and credible.
This concept is designed for consultants, performance marketers, growth leads, and brand-side teams who need a polished portfolio that sells both taste and commercial discipline.
Whether the conversation is about a full-time leadership role, a launch sprint, or retained growth support, this section gives visitors multiple low-friction ways to reach out.
Best fitSenior growth roles, launch sprints, and retained consulting
Response windowUsually within 24 hours with next-step clarity
Emailmaya@amplifygrowth.mePhone+971 55 613 8824
LocationDubai, UAE
Websitewww.amplifygrowth.meTelegram@mayaamplify