Case Study · 2025
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─── Case Study · 2025
A full-scale product redesign for Horizon AI — an analytics platform serving 50,000+ enterprise users. The project ran 12 weeks, from discovery research through a complete design system rebuild to a shipped product.
The Challenge
The existing interface buried critical insights behind five-click workflows. Users were churning before ever reaching the "aha moment." We needed to surface the right data at the right time, with zero learning curve.
The Outcome
The redesigned platform reduced time-to-insight by 60%, lifted user activation by 40%, and earned Horizon a nomination for the 2025 SaaS Design Award.